Is it time to update your vehicle graphics?
Vehicle graphics work for more than just commercial fleets – they’re a great investment for any small business. Every time you drive your vehicle, or even simply park it somewhere, it will be working ...
Fun floor graphic ideas for your business
Floor graphics and signage often end up overlooked, as they’re not a traditional advertising method. However, you may be surprised to learn that they’re the perfect option for any business looking for an affordable, creative solution for capturing the attention of customers. While there are a variety of floor graphic options, the most popular kinds are those that are digitally printed on vinyl. These are great for short-term temporary use, but can also be reinforced with laminate and non-slip...
4 Tips for Awesome Custom Window Graphics
The name of the game in retail is to get people into your location and interest them in the goods or services you provide. Successful retailers know that sales start with eye-catching, easy-to-underst...
The Power of Brochures
Although brochures are one of the oldest forms of marketing, they remain one of the best ways to educate customers and increase brand recognition, no matter what industry you are in.Companies use broc...
Free COVID-19 Printable Resources for Canadian Businesses
At the beginning of this pandemic, we all hoped the social distancing guidelines would not be in effect at the end of the year. However, with the current news about the rise in cases worldwide, health...
Include Print in the Mix
With the unprecedented changes companies have had to face in 2020, there is a sense of uncertainty on what to expect next year. However, as we approach to the last month of 2020, businesses across Can...
Business Cards and the Future of Networking
Traditionally we are used to handing out business cards at networking events, trade shows, or in meetings with clients as a way to connect them at a later date and time. But with everything that's bee...
Build Your Online Presence with Print Materials
In today's world, having an online presence is a must. Even before the 2020 pandemic, businesses in all types of industries knew establishing a digital presence was going to take more than just having...
Why Professional Signage is Important for Your Business
Now that our communities/cities are getting back to business, almost everyone is back to business, and people are starting to make their way out their homes slowly, signage is more important than ever...
5 Creative Ways to Use Storefront Window Decals
The quality of printed window decals has substantially improved in the past few years, and there are no limits when it comes to the type of designs you can create. Window graphics look professional, a...
Showcase Your Brand through Floor Graphics
If you are looking for a way to drive attention to a specific area in your business, floor graphics may be the perfect solution. They are highly d...
How to Use Print Communications to Cultivate Customer Relationships
Cultivating customer relationships is more important than ever. With unlimited access to digital platforms, consumers are encouraged to share their opinion and experiences with brands across multiple ...
eCards vs. Postcards: Choose the perfect holiday card for your business
It’s the time of year when a lot of businesses are thinking about ways to reach their customers before the year ends. Personalized seasonal cards are a great way to foster relationships and get in fro...
Tips for designing the perfect holiday card
Before this year ends, there are a few things you can do to boost the visibility of your business. A great marketing strategy that is proven to work is appreciation holiday postcards. Yes, even if you...
What Is the Difference Between Labels and Stickers?
It's not uncommon for customers to confuse labels and stickers. This is understandable, considering they are similar in nature. Also, the terms are often used interchangeably. Although both products h...
How To Design a Winning Product Label
In the past, when there were fewer products offered, labels used to be simpler. While that worked back then, in today’s competitive landscape, product labels need to do far more than identify the prod...
3 Elements of a Great Logo
If you’ve decided to venture into entrepreneurship, this means you’ve dedicated countless hours putting together your business plans. Once you’ve completed this part, it’s time to think about how to b...
How to create an effective business brochure
What is a brochure? It’s fair to assume that almost everyone knows what a brochure is. It’s very likely you’ve received one at some point in your life or at least seen people handing them out. Brochur...
Do you have the right size banner for your event?
Full-colour banners are one of the most popular types of signage for events. If there’s a special event on your horizon, you’re probably planning on posting a promotional banner on a wall, ceiling, bo...
5 Tips To Hang Canvas Prints Like A Pro
Hanging your canvas prints or any other type of artwork on a wall may not seem complicated. However, there are some guidelines that can help make this process easier. Most interior designers agree on ...
Canvas prints vs. Traditional photos
When most people think about decorating their walls, they believe their options are limited to expensive artwork or traditional photo prints. But there are many other creative ideas you can use; one o...
5 Advantages of Promoting Your Business with Banners or Posters
When you own and operate a small business, it is essential to make the most of your advertising budget. This means utilizing your dollars to reach your target audience quickly and effectively while st...
Power Up Your Print Campaigns
A landmark study by Millward Brown found that when people interact with something that can be touched and felt, the content leaves a "deeper footprint" on the brain. This suggests that printed marketi...
The Most Important Way to Build Relationships with Print Communications
Every company, regardless of the products sold or services performed, is in the relationship business —with customers, employees, business partners and the communities where they’re located. Marketing...
Ready, Set, Print! “Must-have” Materials for Your Next Event
Well before you host a special event or exhibit at a trade show, consider your printing needs and build a comprehensive list. You’ll not only save yourself hours of effort later, but also ensure that ...
Are You Sending the Right Messages with Your Print Materials?
Printed materials are among the most effective communication vehicles for conveying a particular image, and they often make the first impression of an organization, laying the groundwork for a positiv...
Six surefire ways to add wow to print
An appealing headline and eye-catching graphic design will certainly help your mailer, brochure or other printed piece stand out. But, so will the many “tricks of the trade” developed over the years t...
Do You Need An Accountant
Does My Business Really Need An Accountant? It’s been said time and time again, “My small business can’t really afford an accountant”, and yes, while the right accountant may not be inexpensive, we’d ...
Why your business should care about print in 2015
With the internet becoming an evermore prevalent landscape in the field of business, the question of whether or not to invest in print becomes more and more compelling. Take a look at these point...
What is a bleed
When the colour in a printed piece or sign goes completely to the edge of a piece it is said to bleed. Often people think that a solid colour piece with white lettering is white ink printed on ...
Colours on the computer do not match print production
Why don’t the colours on my computer and printer match the colours at my local print shop?This is a common question and here is the simple answer. Like all machines, whether it is your car engin...
What are crop marks and how can I improve my final product by using them
Often when people are designing a marketing piece or small sign they include crop marks in their program because they don’t understand their value. If something needs to be cut in part of the pr...
Print Myths
Print and Paper has been the preferred communication medium for more than 2,000 years, butas the interest in environmental issues has increased so has misconceptions about the sustainability of Print ...
